How It Works, What To Expect, & The Real Results

From the desk of Richard Jacobs
America’s #1 Authority on Legal Marketing for Ambitious & Respected Attorneys
Author of Secrets of Attorney Marketing Law School Dares Not Teach
This program uses our PRIME Marketing Method™ and the latest in SEO and GEO targeting to make sure that when potential clients search for help with their legal problems, your firm is recommended and your name comes up.
Whether they’re using Google, ChatGPT, Perplexity, Gemini, or another AI app. Before they’ve even made the decision to hire an attorney. And before they pick up the phone.
Starting from the very first month, we’re going to make sure that your firm:
- HAS THE MOST PROFESSIONAL & PRESTIGIOUS-LOOKING WEBSITE IN YOUR METRO AND PRACTICE AREA
Carefully researched design elements, tailored to your practice area, will be used to elevate your status and authority in the sight of visitors, helping you reach more of the truly valuable clients you want and quietly repelling the ones you don’t.
- SHOWS ON MORE GOOGLE & AI SEARCH RESULTS THAN YOUR COMPETITORS
Search is changing. With Speakeasy, your firm’s page, links, and content will be optimized to change with it. We use a combination of keywords, AI-optimized structure, quality linking, and human-first writing to speak directly to clients, rank with Google, and get your
firm cited by AI.
- ACCUMULATE MORE THIRD-PARTY, TRUSTED REVIEWS
Whether potential clients turn to Avvo or Google Reviews, we’ll make sure your firm is the one with the most reviews in your metro and practice area, elevating you as the de facto choice for the discerning client.
- OFFERS BETTER, MORE ENGAGING, AND MORE INFORMATIVE CONTENT
When someone with a legal problem views your website, we’ll make sure they come away understanding that you are a highly informed, results-driven, and personable authority. Our human-first content approach ensures engaging, targeted, helpful content that speaks to (not at) your clients, answers their questions, and builds real trust before they even call.
- FEATURED IN MORE PHYSICAL MEDIA PLATFORMS THAN YOUR COMPETITORS
We’ll see to it that your firm shows up in more magazines, newspapers, and other local publications, and more often. This helps to raise your offline status and pre-eminence in the “real world”, especially on a local level.
- SHOWS PROMINENTLY ON GOOGLE MAPS
This not only increases your firm’s local relevance in the eyes of search engines and AI answer engines; it literally puts your firm on the map. As potential clients use Google Maps to navigate day-to-day, they’ll get used to seeing your firm’s name, too. Subconscious familiarity is increased, helping your firm stand out when they need legal help.
- APPEARS IN MORE YOUTUBE SEARCHES THAN YOUR COMPETITORS
YouTube is the place many potential clients turn to when they’re looking for an answer to a pressing legal concern, at the very beginning of the buying cycle. We’ll make sure they discover your firm early.
- ATTRACTS WILLING WARM REFERRALS FROM PAST CLIENTS
At your request, we can send a monthly newsletter to up to 1,000 of your past clients that contains interesting and valuable content. So that when serendipity strikes, and a member of their family or a friend needs an attorney, your firm is the first that comes to their mind.
Together, these steps make up Speakeasy Authority Marketing’s “Done-for-You”
on-and-offline marketing program. Targeted. GEO-ready. Personable. And trust-building.
What Clients Say About Speakeasy Authority Marketing
The results? More website visits, no matter the search engine or AI platform used. More phone calls. And more of the clients you’re wanting to target.
Choose either a rolling month-to-month or one-year contract with the thirteenth month free.
You retain full control over your site, its content, and all intellectual property we develop for you, including articles, published books, and social media posts.
We also offer timely support whenever you have questions or concerns. 95% of calls are answered within one business day.
Finally, we take your success seriously. We’ll track every inquiry, phone call, or Live Chat that you receive as a result of our marketing work, so that you can gauge our performance and hold us accountable for results.
Ready to Talk About Working Together?
The next step is a complimentary legal marketing session, where we can discuss your situation, goals, and current marketing roadblocks, and explore how Speakeasy Authority Marketing could help you attract more potential clients, pick the best cases, and genuinely grow your firm.
This strategy session is not a high-pressure sales call. And even if you choose not to engage our services, you will still leave this call with practical strategies that you can implement yourself to land more cases.
No pressure tactics. Just answers, solutions, and a clear path forward.
Schedule Strategy Session »